Disney Hit With Class Action Over Facial Recognition Technology at Park Entrances
Disney is facing a class action lawsuit over its use of facial recognition technology at park entrances. The lawsuit claims that the company violates privacy and consumer protection laws by not adequately disclosing the collection of biometric data. The proposed class action seeks at least $5 million and highlights concerns about the commercialization of sensitive personal information.
- ▪The lawsuit accuses Disney of violating privacy, competition, and consumer protection laws.
- ▪Facial recognition technology was implemented at Disneyland to verify tickets and manage crowd flow.
- ▪The complaint argues that Disney does not provide meaningful notice to guests about data collection.
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Mario Tama/Getty Images Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment Logo text Disney has been sued for deploying facial recognition technology at park entrances to verify tickets. A class action accuses the entertainment giant of violating privacy, competition and consumer protection laws by implementing the technology at Disneyland, where photographs of guests’ faces are taken and compared with images when they first used the ticket or annual pass.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at The Hollywood Reporter.
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