World Cup prize pool nears $900 million as FIFA boosts payouts. Here’s who gets what
FIFA has reported strong ticket demand for the upcoming World Cup, with 508 million requests for 7 million tickets, despite criticism over pricing and controversies. The organization's revenue reached $2.66 billion in 2025, driven by broadcasting and marketing rights, while total assets grew to $9.48 billion. FIFA distributes its funds to member nations and tournaments, maintaining its not-for-profit status.
- ▪FIFA received approximately 508 million ticket requests for 7 million tickets available across 104 matches.
- ▪FIFA's 2025 revenue totaled $2.66 billion, with broadcasting and marketing rights as major contributors.
- ▪Total assets rose to $9.48 billion in 2025, though reserves dropped to nearly $2.7 billion as liabilities more than doubled.
- ▪FIFA awarded the FIFA Peace Prize to U.S. President Donald Trump, drawing criticism amid other controversies.
- ▪FIFA's investments support infrastructure in its 211 member nations and the organization of global tournaments.
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Despite outrage over ticket prices, demand for tickets at this year's World Cup ostensibly remains high.FIFA President Gianni Infantino previously told CNBC that the organization has received around 508 million requests for the seven million tickets on offer across the tournament's 104 matches.If true, in-person viewership at this year's World Cup would dwarf attendance at the 2022 tournament in Qatar, which drew more than 3.4 million spectators across all 64 matches."Ticket pricing is always a sensitive topic for mega-events of this scale," Fort said.
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