What Has Happened to Taste?
The article explores the concept of taste in the modern world, particularly how technology and algorithms influence our perceptions and choices. It discusses the distinction between genuine taste and the superficiality of following trends. Ultimately, the author questions whether our understanding of taste has been diluted by the overwhelming access to information and the influence of social media.
- ▪Taste is often described as an active and unruly sensibility that cannot simply be subscribed to or defined by consensus.
- ▪The abundance of choices provided by technology has led to decision paralysis, making it difficult to cultivate genuine taste.
- ▪The article critiques the idea that following trends or mimicking others equates to having taste, suggesting it creates an illusion rather than a true understanding.
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Getty Images / Photo Illustration by Leigh CohenStyleWhat Has Happened to Taste?Follow StyleView feedWhat Has Happened to Taste?Technology has made it easier than ever to broadcast the things we like. Do any of us actually know anymore why we like them?By Tiffany NgPublished: May 20, 202613 min readEvery morning, on my pilgrimage to a Japandi coffee shop in my neighborhood in Brooklyn,I encounter taste, so much taste, often in the form of copies of the same guy. He wears selvedge denim, thumb rings, and a well-groomed mustache. He is a film bro, with a preference, inevitably, for anything directed by Akira Kurosawa. He likely lives in an intentionally cluttered Greenpoint loft. The clutter includes first-edition copies of Dune.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Esquire.
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