There Will be No Taylor Swift, AI Version… if She Has Anything to Say About It
Taylor Swift is taking steps to protect her likeness from unauthorized use in generative AI. She has filed three trademark applications to safeguard her voice and image, following a similar strategy used by Matthew McConaughey. This legal approach aims to deter AI firms from using her likeness without consent, although its effectiveness in court remains uncertain.
- ▪Taylor Swift has filed three trademark applications with the US Patent and Trademark Office to protect her likeness from generative AI.
- ▪The trademarks include audio of her voice and a photograph of her on stage.
- ▪This strategy is inspired by Matthew McConaughey's legal protections against unauthorized use of his likeness.
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Taylor Swift is very protective of her image in the public eye. Turns out, she’s quite protective of it in the eyes of AI, too. Now, the pop star is following a blueprint established by Matthew McConaughey to potentially create a legal shield that would protect her likeness from being used in generative AI outputs in a way she doesn’t approve…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Gizmodo.