The Person Behind Those Viral Polycule Ads Says It’s Just a Joke
San Francisco artist and tech worker Danielle Egan created a viral prank by posting satirical flyers seeking a new member for a fictional polycule, sparking widespread online debate. The flyers, which led to a Notion application form, were intended as obvious satire but were mistaken as real by many. Egan, known for past public stunts, said the project was meant as playful world-building and commentary on how online narratives are shaped by initial framing.
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Boone AshworthCultureApr 30, 2026 5:30 AMThe Person Behind Those Viral Polycule Ads Says It’s Just a JokeNo, the flyers weren’t part of a secret scheme to promote anything.Photo-Illustration: WIRED Staff; Getty ImagesCommentLoaderSave StorySave this storyCommentLoaderSave StorySave this storyThe flyer on a pole in San Francisco was very straightforward, if a little bewildering. It read, “Seeking New Polycule Member: We recently had a defector in our polycule and are seeking a new member.”A link at the bottom invited anyone interested to apply to join a polycule—a group of cohabitating adults all in a consensual romantic relationship.
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