Taylor Swift is taking legal action against the rising threat of AI misuse — here’s why the singer has filed trademark applications to protect her identity
Taylor Swift has filed three trademark applications to protect her voice and image from AI deepfakes, including her signature phrases and a distinctive visual outfit. The move reflects growing concerns among celebrities about AI misuse and identity theft. While high-profile artists like Swift and Matthew McConaughey take legal steps, smaller musicians remain vulnerable to AI impersonation. Streaming platforms are beginning to implement safeguards, but broader regulation remains uncertain.
- ▪Taylor Swift’s company, TAS Management, filed three trademark applications with the US Patent and Trademark Office on April 24, 2026.
- ▪Two of the trademarks protect her voice through the phrases 'Hey, it's Taylor Swift' and 'Hey, it’s Taylor,' commonly used in her live performances.
- ▪The third trademark covers a specific visual image of Swift holding a pink guitar, wearing a multi-colored iridescent bodysuit and silver boots.
- ▪Intellectual property attorney Josh Gerben noted that the trademarks could help Swift legally challenge unauthorized AI uses of her identity.
- ▪Smaller artists, like folk singer Murphy Campbell, have already been affected by AI-generated music impersonations on streaming platforms.
Opening excerpt (first ~120 words) tap to expand
AI Platforms & Assistants Taylor Swift is taking legal action against the rising threat of AI misuse — here’s why the singer has filed trademark applications to protect her identity News By Rowan Davies published 28 April 2026 When it comes to AI, you can't just shake it off When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Disney) Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Taylor Swift has filed three trademark applications to protect her sound and image from AI deepfakes It follows Matthew McConaughey's filings from JanuaryHer trademarks reflect the industry's…
Excerpt limited to ~120 words for fair-use compliance. The full article is at TechRadar.
Discussion
0 commentsMore from TechRadar
