Tailored second innings for old clothes
Chennai Stitcher is a unique shop in Spencers Plaza that specializes in altering old clothes rather than selling new ones. Owned by E. Umapathy, the shop offers a range of alteration services for various types of clothing, including jeans. Despite facing challenges during the pandemic, Umapathy has successfully established his business, providing reasonable pricing and door delivery to enhance customer satisfaction.
- ▪Chennai Stitcher focuses on altering old clothes rather than selling new apparel.
- ▪E. Umapathy offers a variety of alteration services, including making jeans looser, which many tailors refuse.
- ▪The shop provides door delivery for orders over ₹500 within a 10-kilometre radius.
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In a mall where shops woo visitors with spanking-new clothes stands a rank outlier, a shop that wears old clothes like a badge of honour. Chennai Stitcher, as this shop at the second floor of Spencers Plaza First Phase is called, is not about selling pre-loved clothes, but making those old clothes loved once again by the same owner.A resident of Royapettah for nearly 20 years. E. Umapathy has positioned Chennai Stitcher as a specialist in old cloth alteration work. The 47-year-old tailor has not sealed the seam on new clothes though; he readily stitches new clothes for people bringing that kind of work to him.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at The Hindu — Top.
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