Supply Chain: Shein, Everlane and the Power of Owning Your Supply Chain
The acquisition of Everlane by Shein has sparked discussions about the implications for sustainability in the fashion industry. Experts suggest that this merger could combine the strengths of both fast and slow fashion, potentially reshaping the value chain. The deal highlights the need for sustainability to be integrated into supply chain efficiency rather than treated as a separate issue.
- ▪Shein plans to acquire Everlane, raising questions about sustainability in fashion.
- ▪Experts believe the merger could combine business models to enhance supply chain efficiency.
- ▪The deal emphasizes the importance of integrating sustainability into the fashion value chain.
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SustainabilityShein, Everlane and the Power of Owning Your Supply ChainBy Tara DonaldsonMay 20, 2026Everlane staff members wearing the brand, photographed for Vogue in 2019.Photo: Stephen ShoreSave StorySave this storySave StorySave this storyWhen the news broke this weekend that ultra-fast fashion giant Shein plans to acquire Everlane, the social media commentary ranged from “gutted”, to “this feels like Whole Foods getting acquired by Dollar Tree”. But while many are focused on the seemingly odd fast fashion x slow fashion mashup and what that signals for sustainability, few have examined what it says about fashion’s value chain.Experts say the deal is less about a dilution of what Everlane stood for, but more about what could be gained from a collision of business models, both key to…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Vogue.
