Starbucks to Take AI Usage into Account in Tech Workers' Bonuses
Starbucks Corp. is linking tech workers' bonuses to their use of artificial intelligence to enhance efficiency. According to an internal document, a quarter of these bonuses will be based on department-wide goals related to AI adoption. The company is monitoring AI's role in its strategic initiatives.
- ▪Starbucks is tying tech workers' bonuses to AI usage.
- ▪A quarter of bonuses will be based on department-wide AI adoption goals.
- ▪The company is tracking AI's involvement in its 'Back to Starbucks' strategy.
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IndustriesConsumerStarbucks to Take AI Usage Into Account in Tech Workers’ BonusesFacebookXLinkedInEmailLinkGiftExpandThe Starbucks Corp. headquarters in Seattle.Photographer: David Ryder/BloombergFacebookXLinkedInEmailLinkGiftGift this articleContact us:Provide news feedback or report an errorConfidential tip?Send a tip to our reportersSite feedback:Take our SurveyNew WindowFacebookXLinkedInEmailLinkGiftBy Daniela SirtoriMay 28, 2026 at 7:20 PM UTCBookmarkSaveStarbucks Corp. is tying most tech workers’ bonuses to how much they’re using artificial intelligence as the coffee chain seeks to improve efficiency. A quarter of bonuses paid to tech employees will be pegged to department-wide goals that include AI adoption, according to an internal document viewed by Bloomberg News.
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