Six-figure income as skincare influencer helped this Torontonian buy her first home at 26
Wendy, a 26-year-old from Toronto, became a homeowner in February 2024, purchasing a condo for $760,000. Her success as a skincare influencer significantly contributed to her ability to buy a home early, with her income from content creation reaching over $300,000 in 2024. Despite the challenges of fluctuating income and rising costs, Wendy values homeownership for the stability and freedom it provides.
- ▪Wendy bought a 650-square-foot condo in Toronto for $760,000 at the age of 26.
- ▪Her income as a skincare influencer allowed her to save for a 20% down payment of $152,000.
- ▪Wendy's combined income fluctuates between $150,000 to $300,000 annually, including her healthcare job.
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Open this photo in gallery:iStockPhoto / Getty ImagesShareSave for laterPlease log in to bookmark this story.Log InCreate Free AccountWendy became a homewner at the young age of 26, in February of 2024. She bought a 650-square-foot two-bedroom, two-bathroom condo in midtown Toronto for $760,000 where she now lives with her fiancé.Wendy works as a medical radiation technologist but earns a significant amount of money as a beauty and lifestyle influencer, creating skin care videos, product reviews and sponsored social media content. That online income stream, she said, is what made buying early possible. “I don’t think I would have been able to get to that point without content creation,” she said.
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