Shankaracharya announces launch of ‘Go-LX’ platform to keep cows out of slaughter chain
Swami Avimukteshwaranand Saraswati, the Shankaracharya of Jyotirmath, has launched an online platform called Go-LX to facilitate the sale of cows and prevent their slaughter. The initiative aims to connect livestock owners with buyers committed to cow protection, following suggestions from the Hindu community. This announcement comes amid ongoing controversies surrounding the Shankaracharya, including legal challenges and accusations against him.
- ▪The Go-LX platform will allow livestock owners to post advertisements for selling cows.
- ▪The initiative is part of a broader cow protection campaign being undertaken by the Shankaracharya across Uttar Pradesh.
- ▪The Shankaracharya has denied allegations of molestation and claims they are politically motivated.
Opening excerpt (first ~120 words) tap to expand
In a move blending religious activism with digital outreach, Shankaracharya of Uttarakhand-based Jyotirmath, Swami Avimukteshwaranand Saraswati, on Thursday (May 21, 2026) announced the launch of GO-LX, an online platform aimed to buy cows and prevent them from getting slaughtered.The Shankaracharya is currently undertaking a cow protection yatra across Uttar Pradesh. The campaign began earlier this month and is expected to continue until July. Informant in POCSO case against Jyotirmath Shankaracharya moves HC against police history-sheet“The proposed website, Go-LX, is being designed on the lines of online classified platforms, allowing livestock owners or traders intending to sell cows to post advertisements.
…
Excerpt limited to ~120 words for fair-use compliance. The full article is at The Hindu — Top.