Reach Out and Say Thanks
The article discusses the growing disillusionment among content creators who feel their work is undervalued in a rapidly changing digital landscape. Many are losing motivation as the focus shifts from quality to quantity, driven by corporate interests. The author emphasizes the need for baseline education in using AI tools effectively, as the current state of content creation may lead to a decline in quality and expertise.
- ▪Content creators are feeling demotivated as they perceive their work is being overshadowed by the push for more output.
- ▪The article highlights a shift from quality products to producing many products quickly and cheaply.
- ▪There is a concern that the churn of educational content creators may not be sustainable in the current environment.
Opening excerpt (first ~120 words) tap to expand
Reach out and say thanks May 21, 2026 More and more people I deeply respect and have learned a lot from over the years feel like they are speaking into a void, to the point where they are losing motivation to continue making content. And I know it’s not only people making content, either. While some people are embracing the changes that are currently happening within our industry, many feel things have changed and that their jobs are no longer what they signed up for, leading them to lose the passion for the web they once had. Seeing talented people lose motivation bums me the hell out. We are finally getting the features we need for creativity to thrive on the web, and instead, we have more content than ever being produced, with so much of it simply piles of barely curated AI slop.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Kevinpowell.
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