Over 5,000 metro piers and portals to get advertisements across Bengaluru
The Bangalore Metro Rail Corporation Limited (BMRCL) has initiated a tender for advertisements on over 5,000 piers and portals across its metro corridors in Bengaluru. This initiative aims to generate non-fare revenue while ensuring that the advertisements are visually appealing and comply with regulations. The contract for the advertising spaces is set for seven years, with a potential three-year extension.
- ▪BMRCL is seeking proposals for advertisement panels on Metro structures along various lines.
- ▪The project includes both static and digital advertisements across 5,294 piers and portals.
- ▪The selected concessionaire will manage the installation and maintenance of the advertisement structures.
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: The Bangalore Metro Rail Corporation Limited (BMRCL) has floated a tender to display advertisements on selected piers and portals across its operational and upcoming Namma Metro corridors in Bengaluru, opening up thousands of advertising spaces along the Namma Metro network.The tender, issued recently, seeks proposals from advertising agencies for the “design, development, operation and maintenance” of advertisement panels on Metro structures along the Purple, Green, Yellow, Pink and Blue lines.According to officials, BMRCL plans to introduce both static and digital advertisement panels on Metro piers and portals while ensuring that the displays are aesthetically designed and comply with advertisement regulations.A senior BMRCL official said, “The move is aimed at generating non-fare…
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