Netflix paid $587M for Ben Affleck’s AI filmmaking startup
In Brief Posted: 2:45 PM PDT · July 19, 2026 Image Credits:Netflix Anthony Ha Netflix paid $587M for Ben Affleck’s AI filmmaking startup In a new regulatory filing, Netflix revealed that it paid $587 million in cash for InterPositive, a startup co-founded by actor and director Ben Affleck. A subsequent report in Bloomberg suggested that the deal could be worth up to $600 million. In its most recent earnings report, Netflix said that around 300 of its titles have already used generative AI.
- ▪In Brief Posted: 2:45 PM PDT · July 19, 2026 Image Credits:Netflix Anthony Ha Netflix paid $587M for Ben Affleck’s AI filmmaking startup In a new regulatory filing, Netflix revealed that it paid $587 million in cash for InterPositive, a sta
- ▪A subsequent report in Bloomberg suggested that the deal could be worth up to $600 million.
- ▪In its most recent earnings report, Netflix said that around 300 of its titles have already used generative AI.
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In Brief Posted: 2:45 PM PDT · July 19, 2026 Image Credits:Netflix Anthony Ha Netflix paid $587M for Ben Affleck’s AI filmmaking startup In a new regulatory filing, Netflix revealed that it paid $587 million in cash for InterPositive, a startup co-founded by actor and director Ben Affleck. The streaming company announced the acquisition in March, with a statement from Affleck saying he wanted to “protect the power of human creativity.” According to Affleck, InterPublic’s AI tools help filmmakers improve their footage in post-production, particularly when it comes to making up for “real-world production challenges such as missing shots, background replacements or incorrect lighting.” At the time, Netflix announced that the entire InterPositive team would be joining the company, with…
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