Netflix Going Big In Japan With Deal For 20 NHK Dramas & Variety Show
Netflix has expanded its presence in Japan by partnering with national broadcaster NHK to offer a variety of dramas and its first variety show. The deal includes the release of 20 NHK dramas by 2027, starting with six series next month. Additionally, Netflix has committed to its first Japanese variety show, enhancing its unscripted content offerings.
- ▪Netflix has struck a deal with NHK to launch a total of 20 dramas by 2027.
- ▪The first six NHK series will debut next month, including popular titles like Taiga drama Strategist KANBE.
- ▪Netflix is also introducing its first Japanese variety show, Nippon TV’s Monday Late Show, hosted by Shingo Murakami and Matsuko Deluxe.
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Selection of NHK drama series. NHK Netflix is going big in Japan after striking a deal with national broadcaster NHK for a wealth of dramas and landing its first variety show. The streamer, which has been keen to expand its Japanese footprint, will launch six NHK series next month including Taiga drama Strategist KANBE; the morning serial Mampuku; Drama 10’s Descending Stories: A Life in Rakugo, The Science Club and Tokyo Salad Bowl, and premium drama My Family. A total of 20 NHK dramas will drop on Netflix by 2027. The deal includes annual Taiga dramas, which Deadline spotlighted in its Global Breakout series in 2024.
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