NBA playoffs ratings are not actually the highest in 33 years, as reported
NBA playoff ratings reportedly hit a 33-year high, but misleading comparisons involving new Nielsen metrics and broadcast changes tell a different story.
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OutKick NBA playoffs ratings are not actually the highest in 33 years, as reported The league says the first round is averaging 3.84M viewers, up 7%, but distribution and measurement changes muddy the picture By Bobby Burack OutKick Published April 30, 2026 3:15pm EDT Facebook Twitter Threads Flipboard Comments Print Email Add Fox News on Google close Video Should The NBA Add A European Team | Don't @ Me w/Dan Dakich Dan Dakich reacts to Adam Silver saying the NBA is considering expanding into Europe The NBA is touting the first round of the playoffs as the most-viewed since 1993. The league says the round is averaging 3.84 million viewers through 27 telecasts, up 7% from last year.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at OutKick.