MITS seeks GI tag for ‘Ananthapur banana’ variety
MITS has applied for a Geographical Indication (GI) tag for the Ananthapur banana variety. This application aims to protect the product name and enhance its market value. The banana is noted for its unique characteristics linked to the region's agro-climatic conditions.
- ▪MITS filed the application for the GI tag on May 16, 2026.
- ▪The application was supported by the MITS Intellectual Property Facilitation Centre.
- ▪The Ananthapur banana is recognized for its uniform size, yellow color, sweet taste, aroma, and longer shelf life.
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Madanapalle Institute of Technology and Science (MITS), a deemed-to-be university in Annamayya district, has filed an application seeking a Geographical Indication (GI) tag for Ananthapur Banana variety, Vice-Chancellor Dr. C. Yuvaraj said on Saturday (May 16, 2026).According to a press release, the application was submitted with support from the MITS Intellectual Property Facilitation Centre. The university stated that the banana variety is known for its uniform size, yellow color, sweet taste, aroma, and longer shelf life, which are linked to Ananthapur’s agro-climatic conditions. GI recognition is expected to protect the product name, improve farmers’ incomes, and strengthen the domestic and international market value of the fruit.
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