Man Becomes the Sex Organs of the Machine World (2012)
Marshall McLuhan's insights into media and technology remain relevant today, as he predicted the effects of the internet on human culture. He argued that the transformation of communication technologies would alter not only social structures but also the very nature of human perception. McLuhan's work emphasizes the profound impact of technology on our understanding of culture and consciousness.
- ▪McLuhan's writings from the 1960s and 70s anticipated the effects of the internet on society.
- ▪He suggested that modern humans gather information in a way similar to primitive food-gatherers.
- ▪McLuhan believed that technology modifies human nature and alters our perception of the world.
Opening excerpt (first ~120 words) tap to expand
Electric speeds create centres everywhere. Margins cease to exist on this planet. (Understand Media, 1964.) Marshall McLuhan remains essential reading today primarily for two reasons. The first, of course, is that he was writing for and about today way back – worlds of past tense away – in the 60s and 70s. That is to say that McLuhan, in his philosophical examination of media and technology in the age of television and space exploration, seemed to extrapolate or intuit the effects, or emotional and sociological contours and lines of force, of our current internet epoch: In the age of instant information man ends his job of fragmented specializing and assumes the role of information gathering.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Blogspot.