LIV Golf needs money. Here's what next steps might look like
LIV Golf is facing financial challenges as the Saudi Public Investment Fund plans to end its funding after the 2026 season, prompting efforts to secure new investment or consider selling the league. A newly formed board led by Gene Davis and Jon Zinman is tasked with exploring strategic options, including potential sale or restructuring. The league has reportedly lost between $5 to $8 billion since its 2021 launch and continues to spend over $100 million per month.
- ▪The Saudi Public Investment Fund will stop funding LIV Golf after the 2026 season due to strategic shifts and financial pressures from regional conflict.
- ▪A new LIV Golf board, led by Gene Davis and Jon Zinman, is evaluating options including selling or restructuring the league.
- ▪LIV Golf has lost an estimated $5 to $8 billion since 2021 and spends more than $100 million per month, with profitability possibly a decade away.
- ▪President Trump expressed support for reintegrating LIV players into the PGA Tour but acknowledged uncertainty about LIV’s future.
- ▪The league’s CEO, Scott O’Neil, has stated that profitability is likely not achievable for at least ten years.
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