Kalshi and Polymarket Are Spoiling Reality TV Shows — and Studios Don’t Know What to Do About It
Prediction market platforms Kalshi and Polymarket are impacting reality TV show outcomes by revealing winners before finales. For instance, Aubry Bracco's victory in 'Survivor 50' was predicted weeks in advance, leading to significant betting activity. This trend raises concerns for studios as it undermines the suspense of pre-taped shows.
- ▪Traders on Kalshi and Polymarket predicted Aubry Bracco's win in 'Survivor 50' weeks before the finale.
- ▪Bracco's odds increased from 61% to 97% as the season progressed, leading to a total of $32.7 million in wagers.
- ▪Prediction markets have also spoiled outcomes for other shows like 'Masked Singer' and 'Next Level Chef'.
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Home TV News May 22, 2026 11:12am PT Kalshi and Polymarket Are Spoiling Reality TV Shows — and Studios Don’t Know What to Do About It By Ethan Shanfeld, Selome Hailu Robert Voets/CBS The winner of CBS’ “Survivor 50” was announced live on air on May 20. But traders on prediction market platforms Kalshi and Polymarket — and “Survivor” fans exposed to reports of the fluctuating odds — saw Aubry Bracco’s payday coming before the season even began. When a “Survivor 50” market opened on Kalshi six weeks before the Feb. 25 season premiere, preliminary trades forecast Bracco to have a 61% chance of winning — nearly double the odds of her next closest competitor. By Jan. 28, she had jumped to 83%. And on Feb.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Variety.
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