James Murdoch’s Blurry Media Bet
James Murdoch has made a significant investment in media by acquiring half of Vox Media for approximately $300 million. This move not only expands his media portfolio but also aligns him with a left-leaning outlet for the first time in decades. Murdoch aims to attract popular podcast creators to his new platform, signaling a shift in his media strategy.
- ▪James Murdoch has purchased half of Vox Media, including New York magazine, for around $300 million.
- ▪This acquisition marks the first time in nearly 40 years that a Murdoch is associated with a left-leaning media outlet.
- ▪Murdoch plans to develop Vox's podcasting capabilities by attracting legacy-media personalities to his platform.
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Walmart CEO Doug McMillon and James Murdoch speak at the Tribeca Festival, which Murdoch owns, in 2021. The heir has just gone all-in on a host of media properties. Arturo Holmes/Getty Images for Tribeca Festival Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment When someone mentions the Murdochs, you think of two things. First you think of Succession, because creator Jesse Armstrong was so enamored of the family’s dynamics he wrote a screenplay called Murdoch first.
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