Israel’s Image Crisis: Becoming Too Big to Spin?
Israel is facing increasing criticism over its military actions and settler violence, prompting a significant public relations effort. The government is investing in media campaigns and appearances to rebuild support, particularly in the United States. However, many believe that no amount of spin can change the perceptions formed by recent events.
- ▪Israel is ramping up its PR offensive amid growing criticism of its actions in Gaza, Lebanon, and Iran.
- ▪The government is focusing on media messaging and digital campaigns to reverse declining public support.
- ▪Israeli officials have dismissed allegations of sexual violence against Palestinians as 'blood libel,' despite discussions in local media.
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play videoplay videoVideo Duration 25 minutes 50 seconds play-arrow25:50The Listening PostIsrael’s Image Crisis: Becoming Too Big to Spin?Read moreAs criticism of Israel mounts over its wars on Gaza, Lebanon and Iran, along with the escalating settler violence in the occupied West Bank, the country is ramping up its PR offensive.From a carefully managed appearance of Benjamin Netanyahu on CBS’s 60 Minutes to a major expansion of Israel’s Hasbara operation, the push includes pouring money into digital campaigns and media messaging.The goal is to reverse the collapse of public support for Israel, especially in the US, but no amount of spin can make audiences unsee what they have watched in real time.Contributors: Miriyam Aouragh – Professor of digital anthropology, University of Westminster…
Excerpt limited to ~120 words for fair-use compliance. The full article is at Al Jazeera English.