How to harness the power of love in the workplace in 2026
In 2026, business leaders are encouraged to cultivate emotional connections in the workplace to enhance employee and customer engagement. A shift from reactive problem-solving to proactive experience intelligence is essential for fostering loyalty and advocacy. By prioritizing love and connection over mere satisfaction, companies can differentiate themselves in a competitive market.
- ▪Employee engagement dropped to 20% in 2025, highlighting a need for deeper connections.
- ▪80% of customers believe an emotional connection with a brand is as important as product functionality.
- ▪Leaders should focus on creating positive experiences rather than just addressing complaints.
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How to harness the power of love in the workplace in 2026 Quartz · Klaus Vedfelt / Getty Images Anthony Lopopolo Tue, May 19, 2026 at 2:00 AM PDT 3 min read A version of this article originally appeared in Quartz’s Leadership newsletter. Sign up here to get the latest leadership news and insights straight to your inbox. Today's business leaders have to satisfy demanding customers and employees who drift. A Harvard Business Review analysis confirms just how quickly customers are willing to drop brands that don't meet their expectations. Without immediate fulfillment, effortless returns, or perfectly tailored products, companies, in customers' eyes, offer nothing at all. Then there's the global decline of employee engagement, which dropped to 20% in 2025, according to Gallup.
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