Hailey Bieber soaks up the sun in Calzedonia bikini campaign
Hailey Bieber stars in Calzedonia's new summer swimwear campaign, showcasing her role as the brand's global digital ambassador. The campaign features sun-soaked images of Bieber in various bikini styles, emphasizing a relaxed summer vibe. This collaboration adds to Bieber's busy modeling schedule, which includes partnerships with several other fashion brands.
- ▪Hailey Bieber has been named Calzedonia's new global digital brand ambassador.
- ▪The campaign features Bieber in a butter yellow triangle bikini and a sequined bikini set.
- ▪Bieber's modeling roster for 2026 includes brands like Mango, Alaïa, Saint Laurent, and DKNY.
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Fashion Hailey Bieber soaks up the sun in Calzedonia bikini campaign By Hilary George Published May 21, 2026, 11:39 a.m. ET See more of our coverage in your search results. Add Page Six on Google 6 Hailey Bieber lounges poolside in Calzedonia’s new summer swimwear campaign, shot by Adrian Martin. Calzedonia Hailey Bieber is ready for pool season. The Rhode founder, 29, has been tapped as Calzedonia’s new global digital brand ambassador, fronting the Italian swimwear label’s sizzling summer campaign in a series of sun-drenched shots by photographer Adrian Martin. Bieber models two looks from the collection: a butter yellow triangle bikini top ($65) and thong bottoms ($40) with brown contrast piping, and a sequined bikini top ($70) with matching bottoms ($40).
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