Govt. launches drive to boost rainwater harvesting
Chief Minister Rekha Gupta launched the 'Catch the Rain 2026' campaign to address Delhi's growing water crisis. She emphasized the need for rainwater harvesting and groundwater recharge amid rising demand due to population growth and urban development. The campaign introduced an official water mascot named 'Neera' to promote awareness.
- ▪Chief Minister Rekha Gupta launched the 'Catch the Rain 2026' campaign in Delhi.
- ▪The campaign was organized by the Delhi Jal Board.
- ▪The official water mascot 'Neera' was unveiled to promote water conservation.
- ▪Rainwater harvesting and groundwater recharging are central goals of the initiative.
- ▪Rekha Gupta cited rising population and urban development as key pressures on water resources.
Opening excerpt (first ~120 words) tap to expand
The water crisis can no longer remain just a subject of discussion and demands immediate and decisive action, Chief Minister Rekha Gupta said on Friday as she launched ‘Catch the Rain 2026’ campaign at an event organised by the Delhi Jal Board. Unveiling the campaign’s official water mascot, ‘Neera’, Ms. Gupta called for renewing the focus on rainwater harvesting and groundwater recharging across the city.“With rising population and rapid urban development driving up demand, and limited water sources, rainwater harvesting must be prioritised,” she said.
Excerpt limited to ~120 words for fair-use compliance. The full article is at The Hindu — Top.