Goldman Sachs-Owned Sports Agency Partners With Patrick Whitesell’s Startup in Unusual Deal (Exclusive)
Excel Sports Management and WIN Artists have formed a commercial partnership to enhance media and entertainment opportunities for athletes. This collaboration aims to leverage Excel's talent representation and WIN's expertise in content creation. The partnership comes as the lines between sports and entertainment continue to blur, with active athletes increasingly engaging in media ventures.
- ▪Excel Sports Management's client roster includes notable athletes like Tiger Woods and Clayton Kershaw.
- ▪The partnership will allow Excel's athletes to access WIN's media expertise across various platforms.
- ▪Both companies are also potential buyers of The Team, formerly known as Wasserman, which is up for sale.
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Excel Sports Management clients include Clayton Kershaw, Tiger Woods and Caitlin Clark. Patrick Smith/Getty Images; Douglas P. DeFelice/Getty Images; Harry How/Getty Images Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment In an unusual tie-up between two management companies, Excel Sports Management and WIN Artists are forming a commercial partnership that will give Excel’s vast roster of athletes access to WIN’s expertise in media and entertainment across broadcast, digital media and content creation.
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