Fans react as Take-Two CEO speaks on GTA 6 price — 'I am perfectly fine with a $100 or more game'
Take-Two CEO Strauss Zelnick commented on the potential price of Grand Theft Auto 6, stating he is comfortable with a $100 or higher price point if the game delivers exceptional value. He emphasized that pricing should feel fair relative to the quality and experience provided. Fans have expressed mixed but largely accepting reactions to the possibility of a higher-priced release.
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Gaming Gaming Industry Fans react as Take-Two CEO speaks on GTA 6 price — 'I am perfectly fine with a $100 or more game' News By Demi Williams published 30 April 2026 Would you pay over $100 for Grand Theft Auto 6? When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Rockstar Games) Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Take-Two CEO Strauss Zelnick has suggested that the price of Grand Theft Auto 6 won't be unreasonableHe says consumers "need to feel like the thing itself is amazing and the price they were charged was fair for what they got"He added that game…
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