EXCLUSIVE: ‘Folded Flag’ Music Video Honors Fallen Service Members And Gold Star Families
Mat Best, co-founder of Black Rifle Coffee Company, released a music video titled 'Folded Flag' to honor fallen service members and Gold Star families. The initiative coincides with Memorial Day and includes a $150,000 donation to the Major Brent Taylor Foundation. Best emphasized the project's focus on remembrance rather than profit, aiming to instill a meaningful way to celebrate Memorial Day in American culture.
- ▪Mat Best, a former Army Ranger, released the song and video ahead of Memorial Day weekend.
- ▪The project includes a $150,000 donation to support Gold Star families through the Major Brent Taylor Foundation.
- ▪Best's songwriting process was inspired by personal reflection and aimed at honoring those who have sacrificed for the country.
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Politics EXCLUSIVE: ‘Folded Flag’ Music Video Honors Fallen Service Members And Gold Star Families (Source Black Rifle Coffee) Ashley Brasfield Senior Politics Reporter May 25, 2026 10:39 AM ET May 25, 2026 10:39 AM ET Ashley Brasfield Senior Politics Reporter Font Size: const observer = new MutationObserver((mutations) => { const adDivToHide = document.querySelector("#dailycaller_incontent_1"); if (adDivToHide && dc_noads_page) { adDivToHide.classList.add("hide-premium", "hide-free"); observer.disconnect(); console.log("Ad div found and hidden"); } }); observer.observe(document.body, { childList: true, subtree: true }); Black Rifle Coffee Company (BRCC) co-founder Mat Best released an original song and music video, “Folded Flag,” ahead of Memorial Day weekend.
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