Eros Innovation Founder Kishore Lulla On Need For ‘Sovereign’ & Culturally Specific AI
Kishore Lulla, founder of Eros Innovation, emphasizes the need for culturally specific AI following an inappropriate AI-generated video of the goddess Lakshmi. He advocates for a 'sovereign AI' approach that preserves local cultural nuances and addresses data privacy issues. Eros Innovation is developing its own AI models using a vast library of Indian films to ensure culturally authentic outputs.
- ▪Kishore Lulla founded Eros Innovation to focus on culturally specific AI development.
- ▪The company is building an AI model using a library of over 10,000 Indian movies as training data.
- ▪Eros Innovation has closed a funding round of around $150M to support its AI initiatives.
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Kishore Lulla speaking at Eros Innovation's 'AI in Asia' summit in Cannes Eros Innovation It was an AI-generated video of the goddess Lakshmi that convinced Eros Innovation founder Kishore Lulla that India needed a different approach to AI. “I was playing with some LLMs and wanted to make a video out of our goddess Lakshmi,” says Lulla, sitting down with Deadline on the sidelines of Eros Innovation’s ‘AI in Asia’ summit at Marche du Film’s Cannes Next. “It produced a fantastic model – these days if you want to produce the Goddess Lakshmi, you can go to Kling, Seedance, Grok or Gemini and the images they produce will be technically amazing.
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Excerpt limited to ~120 words for fair-use compliance. The full article is at Deadline.
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