Apple confirms 'significantly higher memory costs' and that means iPhone and Mac price hikes are almost certainly on the way
Apple has acknowledged facing significantly higher memory costs starting in the June quarter, which may lead to price increases for iPhones and Macs. While the company has so far mitigated supply chain issues with existing stockpiles, rising component prices are expected to increasingly impact its business. Apple has not confirmed specific pricing changes but is evaluating a range of options to address the cost pressures.
- ▪Apple confirmed 'significantly higher memory costs' will affect its business starting in the June quarter.
- ▪Tim Cook stated Apple was partially unaffected by the memory shortage in Q2 due to existing device stockpiles.
- ▪Apple agreed to a 100% price increase for memory purchased from Samsung, according to Samsung's disclosure.
- ▪Cook announced he will step down as Apple CEO on September 1, 2026.
- ▪Apple is evaluating a range of options to manage rising costs but has not confirmed future price hikes.
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Computing Laptops MacBooks Apple confirms 'significantly higher memory costs' and that means iPhone and Mac price hikes are almost certainly on the way News By Tom Pritchard published 1 May 2026 We've got until June before the effects start being felt When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. (Image credit: Future) Copy link Facebook X Reddit Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Apple's second quarter earnings call was yesterday, and with it came a lot of very good news about the company's financial situation — including that the iPhone 17 is the most successful iPhone series ever made.
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