Apollo Sports Capital and Tom Dundon make landmark $225 million investment in pickleball
Pickleball Inc., the parent company of Major League Pickleball and the PPA Tour, has secured a $225 million investment from Apollo Sports Capital and Dundon Capital Partners, bringing its total funding to $315 million and valuing the company at $750 million. The investment will support the integration of professional leagues, equipment, tournament software, and court installation services into a unified pickleball ecosystem. The sport's rapid growth, with over 24 million U.S. players in 2025, has attracted significant investor interest as it transitions from an emerging to a tier-one American sport.
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Pickleball Inc., the new parent company of Major League Pickleball and the PPA Tour, said Friday it has raised a record $225 million in new investment, as the paddle sport continues its rapid growth trajectory. The latest investment comes from Apollo Global Management's newly created sports fund, Apollo Sports Capital, and Dundon Capital Partners, owned by billionaire Tom Dundon. Dundon is an owner of the Portland Trail Blazers NBA team and the Carolina Hurricanes NHL team and was an early investor in pickleball. The fresh funds bring the total investment in Pickleball Inc. to $315 million, as investors continue to look at emerging sports as a place to park their money. The raise values Pickleball Inc.
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