ADT ‘Blu’ is a confusing new DIY security system that ditches Google Nest integration
ADT has launched a new DIY security system called Blu, which is positioned as a more affordable alternative to its existing ADT+ system. However, Blu lacks integration with Google Nest, a key feature of ADT+. The pricing difference between Blu and ADT+ is minimal, raising questions about its value proposition.
- ▪ADT Blu is a new DIY security system that starts at $249.
- ▪Unlike ADT+, Blu does not integrate with Google Nest hardware.
- ▪The pricing of Blu is only $20 less than the existing ADT+ system.
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