12 years selling a PHP script, now pivoting to a B2C SaaS and a B2B WP Plugin
A developer with over a decade of experience is pivoting from selling PHP scripts to offering a B2C SaaS platform and a B2B WordPress plugin for dynamic QR codes. The developer has validated demand for both products but is struggling with cold customer acquisition and marketing strategies. They are seeking community feedback on improving traffic and conversion rates for their offerings.
- ▪The developer has successfully sold a QR code generator with over 1,800 sales and a 5-star rating.
- ▪The new offerings include a hosted SaaS platform for end-users and a WordPress plugin for agencies and developers.
- ▪Sales have flatlined, prompting the developer to seek advice on effective cold traffic acquisition strategies.
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Hey Indie Hackers,I'm a developer with over a decade of experience, primarily building and selling PHP scripts. One of my most successful products was a QR code generator on Envato, which achieved over 1,800 sales with a consistent 5-star rating.A common theme among my buyers was: "How can I monetize this? I want to offer dynamic QR codes to my local clients!" This consistent feedback led to a significant pivot.My New Ecosystem:I decided to rebuild my battle-tested QR code engine into a dual-pronged offering:A Hosted SaaS Platform (B2C): For end-users (small businesses, restaurants) who simply want to generate and manage dynamic QR codes directly from my site ( https://qrcdr.pro ), without any technical setup.A Powerful WordPress Plugin (B2B): For agencies, developers, or entrepreneurs…
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